Public Advocacy Communication System
OJRC Public Advocacy Design System
A broad public communication system helping dense legal, policy, and advocacy material become clearer, more credible, and more usable.
- Role
- Visual system, reports, campaign graphics, environmental communication
- Year
- 2020–2024
Design challenge
The work needed to communicate urgency without sacrificing trust. Reports, campaigns, social graphics, and environmental materials had to feel related without becoming rigid.
Direction
This project should be framed as public understanding, not merely branding. The value is hierarchy, clarity, and civic legibility across formats.